{"id":584,"date":"2023-09-05T08:24:20","date_gmt":"2023-09-05T08:24:20","guid":{"rendered":"https:\/\/jordan1.vn\/2023\/09\/05\/lich-su-y-nghia-va-bieu-tuong-logo-new-balance\/"},"modified":"2023-09-05T08:24:20","modified_gmt":"2023-09-05T08:24:20","slug":"lich-su-y-nghia-va-bieu-tuong-logo-new-balance","status":"publish","type":"post","link":"https:\/\/www.jordan1.vn\/blogs\/news\/lich-su-y-nghia-va-bieu-tuong-logo-new-balance\/","title":{"rendered":"L\u1ecbch s\u1eed, \u00fd ngh\u0129a v\u00e0 bi\u1ec3u t\u01b0\u1ee3ng Logo New Balance"},"content":{"rendered":"<p>N\u1ebfu nh\u01b0 b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi \u0111am m\u00ea gi\u00e0y th\u1ec3 thao c\u0169ng nh\u01b0 bi\u1ebft t\u1edbi nh\u1eefng c\u00e1i t\u00ean \u0111\u00ecnh \u0111\u00e1m nh\u01b0 <a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/collections\/air-max\" rel=\"noopener\">Nike<\/a>, <a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/collections\/giay-adidas-chinh-hang\" rel=\"noopener\">Adidas<\/a> hay <a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/collections\/puma\" rel=\"noopener\">Puma<\/a> trong ngh\u00e0nh c\u00f4ng nghi\u1ec7 t\u1ef7 \u0111o n\u00e0y th\u00ec ch\u1eafc h\u1eb3n b\u1ea1n c\u0169ng ph\u1ea3i bi\u1ebft t\u1edbi <a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/collections\/new-balance\" rel=\"noopener\">New Balance<\/a> – th\u01b0\u01a1ng hi\u1ec7u gi\u00e0y th\u1ec3 thao \u0111\u1ebfn t\u1eeb n\u01b0\u1edbc M\u1ef9 \u0111\u00e3 l\u00e0m m\u01b0a l\u00e0m gi\u00f3 trong v\u00e0i n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y v\u1edbi nh\u1eefng m\u1eabu thi\u1ebft k\u1ebf n\u1ed5i b\u1eadt v\u00e0 c\u00e1c phi\u00ean b\u1ea3n h\u1ee3p t\u00e1c \u0111\u00ecnh \u0111\u00e1m. V\u00e0 \u0111\u00f3 l\u00e0 l\u00ed do ng\u00e0y h\u00f4m nay <a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/\" rel=\"noopener\">Jordan1vn<\/a> xin g\u1eedi t\u1edbi c\u00e1c b\u1ea1n nh\u1eefng c\u00e2u chuy\u1ec7n xoay quanh L\u1ecbch s\u1eed, \u00fd ngh\u0129a v\u00e0 bi\u1ec3u t\u01b0\u1ee3ng Logo New Balance.<\/p>\n<div>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"lich-su-y-nghia-va-bieu-tuong-logo-new-balance\" src=\"\/\/jordan1.vn\/wp-content\/uploads\/2023\/09\/new-balance-logo-history-700x605_85fe57275ad54e2d8e1db1cb6a7ce031_1024x1024.jpg\"><\/p>\n<div>New Balance l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u huy\u1ec1n tho\u1ea1i thu\u1ed9c s\u1edf h\u1eefu c\u1ee7a New Balance Athletics Inc. N\u00f3 \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp v\u00e0o n\u0103m 1906 b\u1edfi William J. Riley t\u1ea1i Boston, Massachusetts. Hi\u1ec7n c\u00f4 chuy\u00ean s\u1ea3n xu\u1ea5t qu\u1ea7n \u00e1o th\u1ec3 thao v\u00e0 gi\u00e0y th\u1ec3 thao c\u00e1c lo\u1ea1i. H\u01a1n n\u1eefa, \u0111\u1ed1i v\u1edbi m\u1ed7i d\u00f2ng, n\u00f3 c\u00f3 m\u1ed9t logo ri\u00eang bi\u1ec7t \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh t\u1eeb logo ch\u00ednh V\u00e0 ch\u00fang ta c\u00f3 th\u1ec3 n\u00f3i r\u1eb1ng n\u00f3 mang t\u00ednh bi\u1ec3u t\u01b0\u1ee3ng, hi\u1ec7u qu\u1ea3 v\u00e0 \u0111\u01a1n gi\u1ea3n – m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1eabu m\u1ef1c gi\u00fap b\u00e1n h\u00e0ng.<\/div>\n<div>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"lich-su-y-nghia-va-bieu-tuong-logo-new-balance\" src=\"\/\/jordan1.vn\/wp-content\/uploads\/2023\/09\/new-balance-logo-1972-2006-700x394_0e8c578ad2ae4643b43c62a2f16d2aa2_1024x1024.png\"><\/p>\n<\/div>\n<div>Bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u d\u01b0\u1eddng nh\u01b0 v\u01b0\u1ee3t th\u1eddi gian, c\u0169ng nh\u01b0 nh\u1eefng \u0111\u00f4i gi\u00e0y th\u1ec3 thao m\u00e0 n\u00f3 \u0111\u1ea1i di\u1ec7n. H\u01a1n n\u1eefa, logo \u0111\u00e3 gi\u1eef nguy\u00ean c\u1ea5u tr\u00fac, h\u00ecnh d\u1ea1ng v\u00e0 di\u1ec7n m\u1ea1o c\u01a1 b\u1ea3n c\u1ee7a n\u00f3 trong g\u1ea7n n\u1eeda th\u1ebf k\u1ef7. B\u1ea3n th\u00e2n th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 c\u00f3 t\u1eeb n\u0103m 1906 khi n\u00f3 c\u00f3 t\u00ean ban \u0111\u1ea7u l\u00e0 New Balance Arch Support Company. Do c\u1ea5u t\u1ea1o c\u1ee7a gi\u00e0y d\u1ef1a tr\u00ean c\u00f4ng ngh\u1ec7 h\u1ed7 tr\u1ee3 v\u00f2m linh ho\u1ea1t, \u0111\u1ea3m b\u1ea3o s\u1ef1 tho\u1ea3i m\u00e1i v\u00e0 c\u00e2n b\u1eb1ng khi ch\u1ea1y trong \u0111\u00f4i gi\u00e0y nh\u01b0 v\u1eady. \u0110i\u1ec1u n\u00e0y l\u1ea7n \u0111\u1ea7u ti\u00ean \u0111\u01b0\u1ee3c truy\u1ec1n \u0111\u1ea1t trong t\u00ean c\u1ee7a c\u00f4ng ty, v\u00e0 sau \u0111\u00f3 l\u00e0 c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a n\u00f3.<\/div>\n<div>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"lich-su-y-nghia-va-bieu-tuong-logo-new-balance\" src=\"\/\/jordan1.vn\/wp-content\/uploads\/2023\/09\/new-balance-logo-2006-2008-700x394_4772d2601d33423ab5f8fb0e104a265b_1024x1024.png\"><\/p>\n<\/div>\n<div>Cho \u0111\u1ebfn n\u0103m 1972, nh\u00e3n hi\u1ec7u n\u00e0y v\u1eabn ch\u01b0a c\u00f3 bi\u1ec3u t\u01b0\u1ee3ng ch\u00ednh th\u1ee9c: n\u00f3 b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng sau \u0111\u00f3 nhi\u1ec1u. Ph\u1ea7n \u0111\u1ed3 h\u1ecda bao g\u1ed3m ch\u1eef vi\u1ebft t\u1eaft – t\u00ean vi\u1ebft t\u1eaft c\u1ee7a t\u00ean c\u00f4ng ty New Balance. Terry Heckler thi\u1ebft k\u1ebf logo. Nh\u00e0 thi\u1ebft k\u1ebf l\u1ea5y \u0111\u1ed9ng l\u1ef1c h\u1ecdc l\u00e0m c\u01a1 s\u1edf, th\u1ec3 hi\u1ec7n n\u00f3 d\u01b0\u1edbi d\u1ea1ng 12 d\u1ea5u t\u1ed1c \u0111\u1ed9 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng cho ch\u1eef “N” C\u00e1c s\u1ecdc \u0111en v\u00e0 tr\u1eafng xen k\u1ebd gi\u1eefa nhau, t\u1ea1o ra m\u1ed9t ki\u1ec3u d\u1ec7t phong c\u00e1ch d\u01b0\u1edbi d\u1ea1ng khe. “B” kh\u00f4ng c\u00f3 \u0111i\u1ec1u \u0111\u00f3. N\u00f3 bao g\u1ed3m m\u1ed9t \u0111i\u1ec3m \u0111\u00e1nh d\u1ea5u m\u00e0u \u0111en \u0111\u1eb7c. C\u1ea3 hai ch\u1eef c\u00e1i \u0111\u1ec1u \u1edf d\u1ea1ng ch\u1eef hoa v\u00e0 nghi\u00eang v\u1ec1 b\u00ean ph\u1ea3i, th\u1ec3 hi\u1ec7n chuy\u1ec3n \u0111\u1ed9ng, ch\u1ea1y. N\u1eeda v\u0103n b\u1ea3n ch\u1ee9a c\u1ee5m t\u1eeb “New Balance”, ch\u1ec9 bao g\u1ed3m c\u00e1c ch\u1eef c\u00e1i vi\u1ebft th\u01b0\u1eddng. Ch\u00fang m\u01b0\u1ee3t m\u00e0, s\u1eafp x\u1ebfp h\u1ee3p l\u00fd, kh\u1eafc kh\u1ed5, sans serif. D\u00f2ng ch\u1eef n\u1eb1m tr\u00ean m\u1ed9t d\u00f2ng d\u01b0\u1edbi ph\u1ea7n t\u1eed \u0111\u1ed3 h\u1ecda.<\/div>\n<div>N\u0103m 2006, c\u00f4ng ty \u0111\u00e3 ti\u1ebfn h\u00e0nh m\u1ed9t cu\u1ed9c thi\u1ebft k\u1ebf l\u1ea1i nh\u1ecf. K\u1ebft qu\u1ea3 l\u00e0, bi\u1ec3u t\u01b0\u1ee3ng nh\u1eadn \u0111\u01b0\u1ee3c \u00edt d\u1ea5u t\u1ed1c \u0111\u1ed9 h\u01a1n (ch\u00fang \u0111\u01b0\u1ee3c gi\u1ea3m t\u1eeb m\u01b0\u1eddi hai xu\u1ed1ng s\u00e1u) v\u00e0 c\u00f3 m\u00e0u \u0111\u1ecf \u0111\u1eadm. \u0110\u00e2y l\u00e0 c\u00e1ch m\u00e0 s\u1ef1 b\u00f9ng n\u1ed5 v\u1ec1 n\u0103ng l\u01b0\u1ee3ng, \u0111\u1ed9 s\u00e1ng, c\u1ea3m x\u00fac v\u00e0 th\u1ec3 ch\u1ea5t c\u1ee7a nh\u1eefng \u0111\u00f4i gi\u00e0y th\u1ec3 thao chuy\u00ean d\u1ee5ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u n\u00e0y xu\u1ea5t hi\u1ec7n.<\/div>\n<div>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"lich-su-y-nghia-va-bieu-tuong-logo-new-balance\" src=\"\/\/jordan1.vn\/wp-content\/uploads\/2023\/09\/new-balance-logo-2008-present-700x394_1d5e5fc630c546e4a7d050a2e3f906e8_1024x1024.jpg\"><\/p>\n<\/div>\n<div>Trong phi\u00ean b\u1ea3n c\u1ee7a th\u1eddi k\u1ef3 n\u00e0y, s\u1ed1 t\u1ea1i c\u00e1c th\u1ebb \u0111\u00e3 thay \u0111\u1ed5i m\u1ed9t l\u1ea7n n\u1eefa, b\u00e2y gi\u1edd c\u00f3 b\u1ed1n th\u1ebb. M\u00e0u s\u1eafc c\u0169ng thay \u0111\u1ed5i: logo tbe c\u00f3 m\u00e0u \u0111\u1ecf t\u01b0\u01a1i, g\u1ea7n v\u1edbi m\u00e0u \u0111\u1ecf th\u1eabm nh\u1ea1t. N\u1ebfu kh\u00f4ng, m\u1ecdi th\u1ee9 v\u1eabn gi\u1ed1ng nh\u01b0 trong bi\u1ebfn th\u1ec3 m\u1edf \u0111\u1ea7u.<\/div>\n<div>T\u00ednh bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a t\u00ean th\u01b0\u01a1ng hi\u1ec7u r\u1ea5t \u0111\u01a1n gi\u1ea3n: kh\u00f4ng c\u00f3 c\u00e1c y\u1ebfu t\u1ed1 kh\u00f4ng c\u1ea7n thi\u1ebft trong \u0111\u00f3. Ph\u1ea1m vi h\u00ecnh \u1ea3nh l\u00e0 biuit theo c\u00e1ch m\u00e0 n\u00f3 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb v\u00e0 cung c\u1ea5p th\u00f4ng tin kh\u00f4ng th\u1ec3 thi\u1ebfu. Phi\u00ean b\u1ea3n g\u1ed1c \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1edfi Terry Heckler. M\u1ed9t ngh\u1ec7 s\u0129 thi\u1ebft k\u1ebf t\u00e0i n\u0103ng, t\u00e1c gi\u1ea3 c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng nh\u01b0 Starbucks. Bia Rainier, K2 Cinnabon, Panera Bread, v.v. Sau m\u1ed9t th\u1eddi gian d\u00e0i, anh \u1ea5y \u0111\u00e3 qu\u1ea3n l\u00fd \u0111\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng tin quan tr\u1ecdng nh\u1ea5t v\u1edbi c\u00e1c ch\u1eef c\u00e1i v\u00e0 d\u00f2ng chuy\u1ec3n \u0111\u1ed9ng c\u00f3 ch\u1ee7 \u0111\u00edch v\u1ec1 ph\u00eda tr\u01b0\u1edbc, gi\u1eef th\u0103ng b\u1eb1ng nh\u1edd c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t. Logo \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh do \u0111\u1ed9 d\u1ed1c c\u1ee7a ch\u1eef vi\u1ebft t\u1eaft v\u00e0 c\u00e1c d\u1ea5u hi\u1ec7u \u0111\u1eb7c bi\u1ec7t – c\u00e1i g\u1ecdi l\u00e0 \u0111\u01b0\u1eddng \u0111ua t\u1ed1c \u0111\u1ed9 cao, \u0111\u00e3 gi\u1ea3m d\u1ea7n theo th\u1eddi gian.<\/div>\n<div>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"lich-su-y-nghia-va-bieu-tuong-logo-new-balance\" src=\"\/\/jordan1.vn\/wp-content\/uploads\/2023\/09\/new-balance-symbol-700x394_3663ac76b171454d99e0611a750aa9ca_1024x1024.jpg\"><\/p>\n<\/div>\n<div>Ph\u00f4ng ch\u1eef \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong logo t\u01b0\u01a1ng t\u1ef1 nh\u01b0 ITC Avant Garde Gothic Demibold. Ng\u01b0\u1eddi t\u1ea1o ra n\u00f3 l\u00e0 Herb Lubalin, ng\u01b0\u1eddi \u0111\u00e3 cung c\u1ea5p ki\u1ec3u ch\u1eef cho t\u1ea1p ch\u00ed Avant Garde. B\u1ea3ng m\u00e0u c\u1ee7a New Balance \u0111\u00e3 thay \u0111\u1ed5i sau m\u1ed7i l\u1ea7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u nh\u01b0ng lu\u00f4n ch\u1ec9 xoay quanh m\u1ed9t b\u1ea3ng m\u00e0u k\u1ebft h\u1ee3p gi\u1eefa tr\u1eafng, \u0111\u1ecf v\u00e0 \u0111en. Phi\u00ean b\u1ea3n \u0111\u1ea7u tay l\u00e0 \u0111\u01a1n s\u1eafc; phi\u00ean b\u1ea3n hi\u1ec7n \u0111\u1ea1i \u0111a d\u1ea1ng h\u01a1n v\u00e0 c\u00f3 c\u1ea3 hai m\u00e0u \u0111en v\u00e0 tr\u1eafng v\u00e0 \u0111\u1ecf v\u00e0 tr\u1eafng.<\/div>\n<\/div>\n<div>V\u00e0 \u0111\u00f3 l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng c\u00e2u chuy\u1ec7n xoay quanh L\u1ecbch s\u1eed, \u00fd ngh\u0129a v\u00e0 bi\u1ec3u t\u01b0\u1ee3ng Logo New Balance. H\u00e3y ti\u1ebfp t\u1ee5c theo d\u00f5i jordan1.vn \u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 <a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/collections\/all\" rel=\"noopener\">sneakers<\/a>. <\/p>\n<p>Xem th\u00eam:<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/blogs\/news\/qua-trinh-hinh-thanh-va-phat-trien-cua-sneaker-de-tro-thanh-bieu-tuong\" rel=\"noopener\">Qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a sneaker \u0111\u1ec3 tr\u1edf th\u00e0nh bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a v\u0103n h\u00f3a \u0111\u1ea1i ch\u00fang<\/a><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.jordan1.vn\/blogs\/news\/le-ky-niem-ngay-snkrs-hang-nam-cua-nike-hua-hen-se-tro-lai-va-rat-bung\" rel=\"noopener\">L\u1ec5 k\u1ef7 ni\u1ec7m ng\u00e0y SNKRS h\u00e0ng n\u0103m c\u1ee7a Nike h\u1ee9a h\u1eb9n s\u1ebd tr\u1edf l\u1ea1i v\u00e0 r\u1ea5t b\u00f9ng n\u1ed5<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>N\u1ebfu nh\u01b0 b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi \u0111am m\u00ea gi\u00e0y th\u1ec3 thao c\u0169ng nh\u01b0 bi\u1ebft t\u1edbi nh\u1eefng c\u00e1i t\u00ean \u0111\u00ecnh \u0111\u00e1m nh\u01b0 Nike, Adidas hay Puma trong ngh\u00e0nh c\u00f4ng nghi\u1ec7 t\u1ef7 \u0111o n\u00e0y th\u00ec ch\u1eafc h\u1eb3n b\u1ea1n c\u0169ng ph\u1ea3i bi\u1ebft t\u1edbi New Balance – th\u01b0\u01a1ng hi\u1ec7u gi\u00e0y th\u1ec3 thao \u0111\u1ebfn t\u1eeb n\u01b0\u1edbc M\u1ef9 \u0111\u00e3 l\u00e0m m\u01b0a<\/p>\n","protected":false},"author":1,"featured_media":585,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,23],"tags":[43],"class_list":["post-584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs","category-news","tag-newbalance"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - 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